Topic: Attracting well qualified employees is a major challenge for employers. Knowledge of the employees' residential and work location selection behavior is therefore important to attract the best brains. The study examines these decision-making processes with a special focus on the development of housing and mobility costs of the workforce. With regard to living, working and mobility, entrepreneurial fields of action and approaches for implementation are formulated.
Brief description: The location decisions of employees are shaped by the interactions between living, working and mobility. Knowledge of this enables the company to develop strategies for the recruitment of skilled workers.
Involved team members: Alain Thierstein, Michael Bentlage, Helene Steiner
Client: Stadtwerke München GmbH